Bytesize Legal Updates | Fieldfisher
Fieldfisher are experts in European digital regulation and guide businesses through the complexities of the EU’s rapidly evolving regulatory environment. Europe is one of the world’s largest internal markets - with our focus on digital regulation for online platforms, social media and emerging technologies (AI, automation, AR/VR etc.) we keep you up-to-date with the EU’s digital agenda, and latest impacting European legislation for the industry.
Bytesize Legal Updates | Fieldfisher
Bytesize Legal Update: Sweden's Google Analytics Decisions
Four new enforcement decisions by Swedish regulator bring the issue of using Google Analytics in Europe back into question. Following the French, Italian and Austrian decisions last year, the Swedish regulator imposed fines on two of the companies, but not the others.
Does the lack of fines suggest the use of Google Analytics will increasingly be permitted? Does this open the door for broader use of the tool in the region?
In our latest Bytesize Legal Update, Fieldfisher's Robert Fett and Megan Ward cut right to the chase, and discuss the key takeaways from the decision and what the practical implications are for businesses.